It started in 2021. I was abroad at 19 and my phone smashed. Absolutely finished. I rang my mum to try and fix the problem but being away it wasn't possible. I went without for a month.
I felt the best I had in a long time. It was truly an eye opening experience.
When I got back to the UK I tried living without a phone entirely but it just wasn't possible. Before university I got a phone back because I didn't want to be left out socially. I found myself slipping back into those same bad habits.
On and off again. Different flip phones, no phone, greyscaling, deleting apps and redownloading them. Nothing worked.
Until 2025, when I decided to sit down and plan it all out. It worked. Since then I have been on exactly what is in this kit and maintained a functional life, although different.
Flip started as an attempt to give other people that same feeling I first had. I believe it truly changes how you look at the world, especially in today's age.
I don't know where this company will go. All I want to do is meet interesting people and help people take a comfortable step into living without a smartphone, even if it's just for seven days.
This is the kit I use every day.